Sotabase

Career

· Associate Professor, University of Oxford Department of Computer Science2022–

Publications (46)

The Effects of Leadership Style on Hotel Employees' Commitment to Service Quality
2009
302
cited
Market mavens: Psychological influences
2005
298
cited
An analysis of factors affecting fashion opinion leadership and fashion opinion seeking
2008
191
cited
Materialism, Status Consumption, and Consumer Independence
Journal of Social Psychology · 2012
172
cited
Status consumption and role-relaxed consumption: A tale of two retail consumers
2007
169
cited
Interpersonal influence and consumer innovativeness
2006
161
cited
EXTENDING THE PSYCHOLOGICAL PROFILE OF MARKET MAVENISM
2006
119
cited
Materialistic, brand engaged and status consuming consumers and clothing behaviors
2012
105
cited
The etiology of the frugal consumer
2014
92
cited
Market mavenism and consumer self‐confidence
2008
91
cited
Materialism and brand engagement as shopping motivations
2011
91
cited
Global Innovativeness and Consumer Susceptibility to Interpersonal Influence
2006
72
cited
Social Influence on Green Consumerism: Country and Gender Comparisons between China and the United States
Journal of International Consumer Marketing · 2019
53
cited
Tendency to Conform: A New Measure and its Relationship to Psychological Reactance
Psychological Reports · 2005
44
cited
Motivators of market mavenism in the retail environment
2012
41
cited
An offer you can’t refuse: consumer perceptions of sales pressure
Journal of the Academy of Marketing Science · 2015
40
cited
Antecedents of Coupon Proneness: A Key Mediator of Coupon Redemption
2013
32
cited
Consumer Independence: Conceptualization, Measurement and Validation of a Previously Unmeasured Social Response Tendency
2006
15
cited
Examining the Dimensionality in Global Attitudes Toward Advertising: A Comparison of Perceptions of Chinese and United States Consumers
2018
14
cited
Intention to oppose animal research: The role of individual differences in nonconformity
2006
10
cited
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Prof. Ronald Clark | Researcher Profile | Sotabase | Sotabase